THE BRIEF Prepare to embark on a tantalizing journey to Korea with Taste of Korea! Our restaurant, a haven for food enthusiasts, brings to life the vibrant flavors and rich traditions of Korean cuisine. At Taste of Korea, we celebrate the art of Korean gastronomy, serving up authentic delicacies that showcase the region’s diverse culinary heritage. From sizzling barbecues and hearty stews to irresistible street food and refreshing banchan, our menu is a symphony of bold, authentic flavors. Step into our warm and contemporary ambiance, and let us transport you to the soulful essence of Korea. THE SOLUTION JFoster Designs created a complete visual identity and messaging that invites customers into more than just a restaurant. Taste of Korea is a complete experience of authentic Korean food, culture, heritage, and history. The logo symbol is a StylIzed letter ‘K’ inspired by Korean letter forms. The primary symbol is composed of two mirrored logo marks. The resulting shape is a kind of window, reminiscent of traditional korean architecture, inviting you into a cultural journey.